Consumer Goods

Industries

Success factors for retailers and consumer goods manufacturers

The consumer goods market is subject to a constantly changing market landscape due to changing consumer needs. Sustainability, digitalization and new business models/distribution channels are key influencing factors for retailers and consumer goods manufacturers.

Utilizing the potential of analytics and planning solutions

Analytical platforms help to optimize business processes and services. Valuable insights can be gained through systematic analysis of consumer behavior using a wide variety of data sources (social, PoS, ERP, CRM...) and thus also form the basis for efficient planning processes with AI/predictive support.

We successfully implement analytics and planning solutions for the consumer goods market, from sales & operations planning (S&OP) to integrated financial planning across various corporate divisions.

Our consumer goods customers include:

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client testimonial

Bettina Schäffer

Business Intelligence Manager

Dallmayr Gastronomy Service

I think that our project approach with the close involvement of the different user groups and the support of celver AG, as well as the agile implementation approach was crucial for the success of the 'DataSpot'.

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